Carling Black Label

For the past three years as an Art Director at Ogilvy, I have played a pivotal role in shaping the Carling Black Label brand—so much so that I became the primary Art Director on the account. Not a single Carling campaign has launched without my contributions, solidifying my deep involvement in its modern brand image.

From award-winning projects like the FIFA Score Predictor, Gold Medal, Carling Cup, and NO-EXCUSE, I have worked across multiple platforms, delivering high-impact visual storytelling under tight deadlines. This role has pushed me beyond my limits, sharpening my ability to craft compelling narratives and execute bold creative ideas at speed.